“Objects should last, not be replaced. And when their journey ends, they should become a resource, not a waste.
In a world flooded with short-lived products, we focus on the opposite, creating long-lasting objects through thoughtful human design and engineering."
Rodriguez

Rodriguez | ro3gz

We design, engineer and craft long-lasting objects. We do not follow trends or have a fast furniture mindset; our primary purpose is engineering and design focused on longevity.
No artificial intelligence. A human craftsmanship endeavor.
In addition to designing and engineering long-lasting objects, our expertise includes creating brand retail concepts for many successful global companies.
Studio ro3gz is based in the sports town of Herzogenaurach, Bavaria, Germany.
In partnership with Max Brilliant, we operated a global production facility in Shanghai, China, that meets industry 4.0 standards. This facility produces global brand concepts and HORECA projects.
A progressive brand curator with profound global expertise, Pablo Rodriguez founded ro3gz studio to engineer long-lasting objects.
From New York to Shanghai, he has crafted robust brand roadmaps that have propelled companies like Adidas, Puma, and Tommy Hilfiger to international acclaim.
With his far-reaching design, architecture, and retail expertise, Rodriguez has not just influenced but significantly shaped sports brands across Europe, Asia, the USA, and Latin America, showcasing the breadth of his expertise.